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TRACK REVIEW: The Seamonsters - How to be Famous

From the Human League to Def Leppard, Arctic Monkeys to Bring Me the Horizon, Sheffield has produced some of the biggest and best acts in British music over the last few decades. This trend shows no sign of stopping any time soon thanks to rising indie-pop outfit The Seamonsters. After releasing a string of strong singles and establishing an eye-catching visual aesthetic, the band has today dropped their latest offering, How to be Famous.

Building from an effects-smothered guitar riff, through a subdued pre-chorus, and then letting loose on the punchy, infectious main hook, this is undoubtedly The Seamonsters' most confident and effective track to date.

The quintet have cited early Blondie and Aztec Camera as key influences here, yet the inspiration taken from New Wave never causes How to be Famous to come of as trite or stale. Rather, The Seamonsters have again displayed their ability to echo the past whilst forging a sound that feels completely unique and refreshing.

Lyrically, the track explores contemporary celebrity culture and the desire for instant fame in the age of social media obsession, showing The Seamonsters' lyrics to be just as bitingly relevant as their sound. How to be Famous is also perhaps the biggest showcase yet for frontwoman Naomi Mann's impressive vocal range and powerful delivery.

For a band this young, the ability of The Seamonsters to craft such top-notch indie-pop is hugely impressive and, as many writers have already noted, makes them definite 'ones to watch'. The Seamonsters need not worry about 'how to be famous'. Their talent will likely see to that.

- Danny

'How to be Famous' is available to stream now! The Seamonsters are playing at Retro Bar, Manchester on Friday 18 October and I can tell you from personal experience that you do not want to miss a chance to see them live.

I also want to send a huge thanks to The Seamonsters for letting me review this single ahead of it's release!

Check out the band's socials here:
Twitter (@cmonstersmusic)
Facebook

You can also follow me on Twitter @realdannymoore
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